Part of Daventry Miniature Race Cars, Miniature World was looking to differentiate itself from the racing car tracks and showcase its offering as a stand-alone entertainment venue for both adults and children with an interest in Lego brick buildings, scale model railways and dioramas.
Kate designed a brand new logo to establish Miniature World as a venue suitable for individuals, parties, corporate and children's events which incorporated aspects of the original DMRC logo, yet was distinct and individual.
Kate designed a scaled floor-plan of the Ground and 1st Floors of the DMRC venue to showcase on the website, allowing visitors to see the variety and size of the offerings of Miniature World and DMRC.
This floor-plan is provided in a printed version as a children's puzzle activity sheet to search for items during their visit.
Once these aspects were complete, along with a photoshoot of the venue, Nikki designed the brand new website to showcase all aspects of the venue, and provide an online booking engine for sessions and family group visits to be booked, confirmed and paid online.